Jump to navigation
Search form
The Graduate School
- Faculty/Staff Resources
- Programs of Study Browse the list of MSU Colleges, Departments, and Programs
- Graduate Degree List Graduate degrees offered by Michigan State University
- Research Integrity Guidelines that recognize the rights and responsibilities of researchers
- Online Programs Find all relevant pre-application information for all of MSU’s online and hybrid degree and certificate programs
- Graduate Specializations A subdivision of a major for specialized study which is indicated after the major on official transcripts
- Graduate Certificates Non-degree-granting programs to expand student knowledge and understanding about a key topic
- Interdisciplinary Graduate Study Curricular and co-curricular opportunities for advanced study that crosses disciplinary boundaries
- Theses and Dissertations Doctoral and Plan A document submission process
- Policies and Procedures important documents relating to graduate students, mentoring, research, and teaching
- Academic Programs Catalog Listing of academic programs, policies and related information
- Traveling Scholar Doctoral students pursue studies at other BTAA institutions
- Apply Now Graduate Departments review applicants based on their criteria and recommends admission to the Office of Admissions
- Application Information Important Information about the graduate application process
- International Applicants Application information specific to international students
- PhD Public Data Ph.D. Program Admissions, Enrollments, Completions, Time to Degree, and Placement Data
- Costs of Graduate School Tools to estimate costs involved with graduate education
- Recruitment Awards Opportunities for departments to utilize recruitment funding
- Readmission When enrollment is interrupted for three or more consecutive terms
- Assistantships More than 3,000 assistantships are available to qualified graduate students
- Fellowships Financial support to pursue graduate studies
- Research Support Find funding for your research
- Travel Funding Find funding to travel and present your research
- Tax Information Graduate study may impact your federal tax return
- External Funding Find funding outside of MSU sources
- Workshops/Events Find opportunities provided by The Graduate School and others
- Research Opportunities and programs for Research at MSU
- Career Development Programs to help you get the career you want
- Teaching Development Resources, workshops, and development opportunities to advance your preparation in teaching
- Personal Well-Being Tools, resources, and programs to not only help you succeed, but have a great experience overall
- Cohort Fellowship Programs Spartans are stronger together!
- Community Engagement A Certificate that prepares students for careers that integrate scholarship with community engagement.
- The Edward A. Bouchet Graduate Honor Society (BGHS) A national network society for students who have traditionally been underrepresented
- Summer Research Opportunities Program (SROP) A gateway to graduate education at Big Ten Academic Alliance universities
- Alliances for Graduate Education and the Professoriate (AGEP) A community that supports retention, and graduation of underrepresented doctoral students
- Recruitment and Outreach Ongoing outreach activities by The Graduate School
- Diversity, Equity, and Inclusion Funding Funding resources to recruit diverse students
- Graduate Student Organizations MSU has over 900 registered student organizations
- Grad Life and Wellness Collaborates with graduate students in their pursuit of their advanced degree and a well-balanced life
- Housing and Living in MI MSU has an on and off-campus housing site to help find the perfect place to stay
- Mental Health Support MSU has several offices and systems to provide students with the mental health support that they need
- Spouse and Family Resources MSU recognizes that students with families have responsibilities that present challenges unique to this population
- Health Insurance Health insurance info for graduate student assistants and students in general at MSU
- Safety and Security MSU is committed to cultivating a safe and inclusive campus community characterized by a culture of safety and respect
- Why Mentoring Matters To Promote Inclusive Excellence in Graduate Education at MSU
- Guidelines Guidelines and tools intended to foster faculty-graduate student relationships
- Toolkit A set of resources for support units, faculty and graduate students
- Workshops Workshops covering important topics related to mentor professional development
- About the Graduate School We support graduate students in every program at MSU
- Strategic Plan Our Vision, Values, Mission, and Goals
- Social Media Connect with the Graduate School!
- History Advancing Graduate Education at MSU for over 25 years
- Staff Directory
- Driving Directions
Link to department website
Link to MSU Broad College of Business RCR plan - Date on Plan: 9/23/2016 - Contact Person: Robert Wiseman
Program: Marketing Academic Plan: MKTG2_PHD Award Type: PHD Phone: 517-353-6381 Email: [email protected] Address: Business College Complex; 632 Bogue St Rm N370; East Lansing, MI 48824
Link to Graduate Handbook
Program: Marketing Research Academic Plan: MKTRESC_MS Award Type: MS Phone: 517-884-1669 Email: [email protected] Address: North Business Complex, 632 Bogue st, Room N370, Michigan State University, East Lansing, MI 48824
- Call us: (517) 353-3220
- Contact Information
- Privacy Statement
- Site Accessibility
- Call MSU: (517) 355-1855
- Visit: msu.edu
- MSU is an affirmative-action, equal-opportunity employer.
- Notice of Nondiscrimination
- Spartans Will.
- © Michigan State University
- myState on Mississippi State University
- Directory on Mississippi State University
- COB Directory
- PhD in Marketing
The PhD Program in Marketing prepares students for an intellectually challenging career in academia.
The PhD Program in Marketing prepares students for an intellectually challenging career in academia. Our program has a strong emphasis on conducting original research along with preparing students to publish in academic journals at the highest level. Over the course of the program, students will be exposed to a broad range of topics in the field of marketing, and we encourage students to find a research area that best fits their interests.
Our program is purposely small and very selective, so we are able to have a one-on-one relationship with our doctoral students, thus providing a richer academic experience. MSU's PhD program is built around a mentor/apprentice relationship where students have ample opportunity to be involved in research projects with faculty. Along with our research focus, MSU is committed to educating doctoral students to excel in teaching and instruction. Our objective is for students to be fully prepared to handle the research and teaching requirements in a university setting.
Program Overview
The minimum course requirements for completing the Marketing PhD program consist of the following:
- 24 semester hours of marketing course work
- 18 semester hours of quantitative analysis
- Nine semester hours in a minor area
Up to six graduate credit hours of prior coursework can be applied to your program of study with the consent of the PhD program coordinator. Typically, students should expect to spend the first two years completing academic coursework and developing a required, independent research paper. At the beginning of the third year, students must pass a written comprehensive exam covering the content of their coursework. The student will then be responsible for developing a research idea for a dissertation. The proposal of the dissertation idea will need the approval of a student's dissertation committee. Finally, the student will be responsible for collecting and analyzing data to satisfy the requirements for the final dissertation defense. The length of a student's program is usually four years.
We typically admit two highly qualified students a year. Admission to the PhD program takes place only in the fall semester. The deadline to submit an application is January 15th each year. Criteria for admission is based on the applicant's previous GPA, GMAT (or GRE) score, previous work history, letters of recommendation, and the number of qualified applicants received. We prefer students to have a 3.2 GPA in their last 60 hours of coursework completed. International applicants that do not hold a degree from an English-speaking country must also submit a TOEFL score.
For specific information about the Marketing PhD program at Mississippi State University, please contact the coordinator, Dr. Joel Collier or co-coordinator, Dr. Mike Breazeale .
Visit MSU's Office of the Graduate School website for information on admission requirements for US students and International students .
- PGA Golf Management Program
- Supply Chain Logistics Program
- Integrated Digital Marketing Concentration
- Current Marketing PhD Students
- Frequently Asked Questions
- Market Innovation Lab & Observatory (MILO)
- Alumni & Friends
- Find College of Business on Facebook
- Find College of Business on Instagram
- Find College of Business on LinkedIn
- Find College of Business on Twitter
- Find College of Business on YouTube
IMAGES
VIDEO
COMMENTS
The marketing doctoral program at Michigan State is designed to prepare individuals for a career of significance in marketing scholarship and teaching at
Ph.D. in Marketing Student Placements. 2021. Alex LaBrecque University of New
We strongly recommend that you submit your application in early fall, but no
The marketing faculty at the Michigan State University Broad College of
Doctoral Program Offerings · Ph.D. in Accounting. Department of Accounting and Information Systems · Ph.D. in Finance. Department of Finance · Ph.D. in Information
Link to department websiteLink to MSU Broad College of Business RCR plan ... Robert WisemanProgram: Marketing Academic Plan: MKTG2_PHD Award Type: PHD
Our Strategic Sales Initiative and undergraduate Minor in Sales Leadership rank among the top such programs in the world. Our Ph.D. program produces the next
The Ph.D. in Management program at Michigan State prepares students for careers in management scholarship at top research universities.
The Doctoral Program in Marketing is a scholarly research based ... obtained on-line from https://admissions.msu.edu/apply/graduate-students.
MSU's PhD program is built around a mentor/apprentice relationship where students have ample opportunity to be involved in research projects with faculty. Along